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7.0 Conservation Goals <br />Given that the City does not have any pressing infrastructure or raw water supply shortages that <br />might require immediate aggressive water conservation activities, the goals and objectives for <br />future water conservation measures and programs set by the City have been developed to help <br />address future community sustainability and regional water supply reliability. The City has <br />always been a good steward of the community, the region and the environment, and those <br />policies that the City has established and implemented in the past will be further strengthened by <br />additional, meaningful water conservation. <br />To this end, the City is looking to reduce customer and City raw water demands by approximately <br />10 percent by buildout, for an expected reduction of about 3,500 acre -feet. Given that this Plan <br />focuses on only those measures and programs that will be implemented in the next ten years, from <br />2008 to 2017, the amount of raw water demand reduction estimated over the next ten -year period <br />is approximately 1,600 acre -feet, or 7.7 percent of the 2017 forecasted total raw water demand. <br />Additional water savings are expected as the City expands and enhances its reuse program; <br />however, specific details regarding how return flow will be captured and put to beneficial use are <br />beyond the scope of this document. <br />The water savings expected from the water conservation measures and programs identified in this <br />plan have an estimated value of approximately $27 million in 2008 dollars, based on a treated <br />water development cost of $15,000 per acre - foot. <br />The future cost of water includes the combined cost of new raw water supply, estimated to be <br />$10,000 per acre -foot, plus system costs for collection, treatment and distribution, estimated to be <br />$5,000 per acre -foot. It is possible that the future cost of water maybe substantially higher than <br />what has been used in this exercise. <br />35 <br />