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<br />7-11. <br /> <br />7.2.1 ConservaIion Goals <br /> <br />The City has established well-directed goals for the analysis and implementation of <br />water conservation. The goals were formulated to comply with City planning objectives and <br />the needs of the Department of Public Works and Boulder residents. <br /> <br />Goals Initial water conservation goals, used in developing conservation prospects, <br />and work products for this master plan are to: <br /> <br />. Use water resources as efficiently as posstble. <br /> <br />.:... <br /> <br />. Minimi7.e the need for future facilities to balance supply and demand. <br /> <br /> <br />. Reduce peak demands by focusing conservation on exterior water use. <br /> <br />. Present a. fair, consistent, and attractive conservation message and <br />program. <br /> <br />. Increase community awareness of the need to save water while <br />presenting flCXlble optiODS to do so. <br /> <br />. Reduce water use of existing customers by encouraging efficient <br />irrigation and the retrofitting of inefficient indoor and outdoor water <br />fixtures. <br /> <br />. Reduce water use of new customers by incorporating water <br />conservation technologies in the design of new coDStruction programs <br />for the City of Boulder. The process began by assuring acceptance by <br />the Boulder community of the City's water conservation efforts. Issues <br />. of particular interest were presented to the community at the very start <br />of the study. <br /> <br />To further the aboYe objectives, the City began the process of developing a new, <br />more aggressive, conservation program. Key to this effort was the involvement of the <br />Boulder Cow.wowilt at the front end during a Focus Group workshop program for the City <br />of Boulder. The expected rcsuIts of implementing the program were also dcscnbed during <br />the workshop program. <br />