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<br />., <br /> <br />4. Schedule <br /> <br />10/96 <br /> <br />Ongoing <br /> <br />05/97 <br />06/97 <br />08/97 <br />Ongoing <br /> <br />5. Coordinator <br /> <br />Tactic: Obtain membership in and establish a presence (e.g., hosting <br />official functions, distributing infonnation, providing programs) at the <br />activities of the Colorado Press Association, Colorado Broadcasters <br />Association and Rocky Mountain Cable TV Association. <br /> <br />Tactic: Issue news releases, and as appropriate, additional background <br />infonnation, on key events and activities on an ongoing basis (e.g., final <br />disposition of instream flow legislation, water court hearing dates, etc.). <br /> <br />Tactic: Subscribe to the Colorado Press Association news clipping service <br />to monitor news coverage and provide a foundation of content analysis <br />and subsequent improvement of media-related efforts. <br /> <br />Produce graphic explanations of appropriations and how they will be <br />administered. <br />Conduct technical workshop for water users, environmental groups and <br />others concerning new instream flow law, including implications for <br />Colorado and Yampa river appropriations. <br />Attend Colorado Press Association Convention. <br />Attend Colorado Broadcasters Association Convention. <br />Attend Rocky Mountain Cable TV Association Convention. <br />Issue and distribute news releases and other materials as appropriate to the <br />news media. <br /> <br />Peter Evans and Kathy Kanda <br /> <br />6. <br /> <br />Budget <br /> <br />C&(b <br /> <br />$ 6,000 <br />6,000 <br /><:- 1,800 <br /> <br />~ <br /> <br />Graphic design and production <br />Focus groups <br />Travel and per diem ".---- <br />Ins!' <br />~ <br />llubScnptlon to Colorado Press Association clipping servIce- <br />In-kind Services <br />Total Estimated Costs <br /> <br />+-,868 <br />3.000 <br />$18,400 <br /> <br />t~,oDO VltW ~ <br />1(~ -7~ 3 <br /> <br />~ Ilf I~ - <br /> <br />~,J-, &oJ~ I <br />(5J,~ ~ <br />\ <br /> <br />me ia associations and fees to attend <br /> <br /> <br />3 ftUJlq <br />y & iVl)c> <br />-~ <br />:1 00/ trjJ . <br /> <br />-') <br />~ I (p, oDD <br />~ <br />~~ <br />'f(~(OO: l~ <br />Jr~~ <br />