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It's clear Lohr believes in the company he represents. The public image of Cemex is important to Lohr, who has run a <br />number of full-page ads in local papers declaring the plant's intention to be a good neighbor to the residents of Lyons, <br />Hygiene and Longmont. <br />But there's ink you can control, and there's ink you can't. <br />We begin by talking about ways in which the area has changed since the plant was first built in 1969. Lohr says it's not a <br />rural area any longer, but more of a suburban area. <br />"It is an upscale residential area,' he says. "[As a result], we have to be very aware. We have to tend our business <br />carefully. We work very hard at that." <br />Lohr says the plant has a neighbor complaint line that is staffed year-round 24 hours a day, even on Christmas. Then he <br />tells about how Cemex banned a certain type of loud truck brakes at the plant after a neighbor complained. <br />Lahr brings up the Northern Boulder County Environmental Community Task Force and the resulting MOU. <br />"Everything we have committed to in the MOU, we have continued on," he says. <br />We paint out that some neighbors don't feel that way. Several community members allege that Cemex has failed to hold <br />up its end of the bargain and point to maintenance of the CKD pit sprinkler system-the first agreement listed on the MOU- <br />as proof Cemex didn't take the MOU or the taskforce process seriously. <br />When we ask Lohr about the problems with the sprinkler in 2002, he seems to misunderstand the question and begins <br />elaborating on issues pertaining to this year's series of inspections. The sprinkler froze early in 2003, and it took two <br />weeks to get replacement parts, he says. <br />When we attempt to clarify and make it clear we're talking about 2002 and the letter from a state inspector stating that the <br />system had been down for "an extended period of time,' Lohr again refers to this year's inspections and claims the <br />sprinkler was out of operation for only two weeks while the company waited for new valves. <br />"We agreed to keep spare sprinkler parts, but we can't stock a spare sprinkler system;' Lohr says. <br />This means that if more parts need to be replaced than they have on hand, there could be delays as additional parts are <br />ordered, he says. <br />Our question about the sprinkler system and the delay in repairs in 2002 goes unanswered. <br />Lohr, meanwhile, continues to praise the process that resulted in the MOU. <br />"We found the process and the contact so valuable, we are forming a new group now," he says. <br />10 <br />