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01/12/2018 <br />Re. Introducing the New Simon Brand <br />Dear Colleagues, <br />VED <br />2018 !6 <br />LAMATION <br />)MUY S I M 0 N <br />Going forward, McAtee Construction & Green Brothers will now be known as Simon. This change will take place <br />across all Simon Contractors brands, bringing each brand together under one common name, and moving the <br />company forward as a unified force. <br />Simon has undergone a great deal of change, expansion and growth over the past few years. As our presence has <br />expanded into new communities and states, we were left with a fragmented brand consisting of different names, <br />different logos and a lot of legacy. <br />Over the past year we have engaged in an extensive process to rebrand with an eye to the future, engaging the whole <br />company in conscious decisions about our culture and values, and how the Simon family of sites, products and <br />services would look and relate to each other. <br />The culmination of that work is the new identity you see in this announcement <br />Our new company mark is a clean, modern take an Simon's "S". The shape itself is reminiscent of roads and <br />pavement lines running parallel and connecting one path to another. We look forward to rolling out the rebrand <br />across our locations and fleet in the coming year. <br />Honesty, pride, respect — these are the values the pioneers of the frontier West lived by. Over 100 years later, they're <br />the same values that drive Simon today. It's a way of working — the right way — that's stood the test of time, and has <br />allowed us to help shape the landscape since 1954. <br />The way we see it, what we do is about more than safer and easier travel. It's bigger than construction. It's about <br />connecting communities, growing an entire region and building new roads to the future. And keeping the spirit of the <br />pioneers alive and well. <br />The Simon team is very excited about all we have accomplished and the trajectory of the company. Our entire <br />ecosystem of customers, vendors and partners has been pivotal to Simon's success, and we look forward to <br />continuing our collaboration in 2018 and beyond. <br />Thank you for your support and partnership. <br />Brett Baker, President <br />