DenverWaterConservationPlan

• Project Type: Water Conservation Plan
• Applicant: Denver Water
• Project Name: Denver Water Water Conservation Plan
• Title: Tap-Smart: The Conservation Master Plan
• Date: 4/30/2007
• County: Denver
• Water Conservation - Doc Type: Complete Plan

Part of monitoring and evaluation is research into why measures might not be
working as well as predicted. Using community-based social marketing tools,
General Planning will be conducting focus groups and surveys of customers to
find out the barriers and benefits of selected conservation measures. Based on
the outcome of the research, the Tap-Smart team will revise measures to
become as effective as possible. Each year, a new set of measures will be
chosen for research.

Another part of the research effort is getting the actual measurements of newly
proposed measures and of pilot projects resulting from the focus groups. The
General Planning staff will be analyzing this data as well. They expect to
participate with others in research such as the new study of water use in new
homes done in cooperation with the US EPA and other water providers across
the US and Canada. Other research efforts will be determined based on results
of evaluation of the measures in the Tap-Smart Plan.

Public Involvement Plan

The public involvement effort is outlined in detail in Appendix F. Guidance from
the Colorado Water Conservation Board (CWCB) states that there should be a
minimum of 60 days for public involvement before a water conservation master
plan is finalized. Denver Water began its public involvement for the Tap-Smart
Plan in March 2006 and continued it until April 30, 2007. The second phase
began in September, 2006 with training Denver Water staff and consultants in
community-based social marketing (CBSM). Ongoing training and public
involvement will continue throughout the decade of this Tap-Smart Plan.
Therefore, we believe that we have met and exceeded the guidance from the
CWCB.

The Public Involvement Plan includes meeting with stakeholders, key leaders in
the community, colleagues, and customers. Over the last several years, Denver
Water staff has participated actively with the colleagues in the Colorado
WaterWise Council (CWWC) in its meetings and projects. These conservation
professionals from around the state have offered many new ideas for measures,
and have provided valuable insight into the predicted success or failure of new
conservation measures.

One of the CWWC projects was to develop a set of Best Management Practices
(BMPs) in cooperation with the Metro Mayors' Caucus (MMC). Denver Water
provided staff time and research for this project, with the goal of using the results
in making Denver Water's own program more successful.

Now that the BMPs have been accepted by the MMC, Denver Water is
participating in the next CWWC project to create metrics for measuring the
success of two of the BMPs. The first metric is to gather information on gallons
per capita per day from all the entities represented in the MMC, establish a
common formula or definition for GCD, and then to publish the aggregate
SFGCD for the metro area. This will help demonstrate that people in this region

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